: Propagandes () by Jacques Ellul and a great selection of similar New, Used and Collectible Books available now at great. Introduction. Jacque* EJluTs view of propaganda and his approach to the study Therefore. Ellul distinguishes various fonrts of propaganda and calls his book. 13 quotes from Propaganda: The Formation of Men’s Attitudes: ‘To the extent that propaganda is based on current news, it cannot permit time for thought o.

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Propaganda must be based on current beliefs and symbols to reach man and win him over.

It is mostly concerned with the densest mass which is made up of average men and not the very rich or very poor. And, in fact, modern man does not think about current problems; he feels them. Wikipedia articles with style issues from January All articles with style issues Pages to import images to Wikidata Articles containing French-language text.

The second major element that a propagandist must understand is the environment in which the individual operates, mainly the focus on ;ropagandes interest of the public.

Individuals are not compelled to act based facts but rather on emotional pressure, the vision of the future, or the myth. Propaganda must be a reflection of the fundamental structures of society to be successful and not contradictory of existing opinions.

This propaganda reinforces the individual’s way of life and represents this way of life as best. Massignon, propaandes Frenchman like Ellul, was a Catholic mystic and scholar of Islam who also served as a mentor of sorts for Merton. But to talk about critical faculties and discernment is to talk about something far above primary education and to consider a very small minority.

Presented in this chapter is a sophisticated taxonomy for propaganda, including such paired opposites as political-sociological, vertical-horizontal, rational-irrational, and agitation-integration.


Information allows us to evaluate our situation feel our own personal problems are a propagaandes social problem thus enabling propaganda to entice us into social and political action. An understanding of the conventional patterns and stereotypes that pre-exist in a milieu provide the propagandist with material from which to build off.

I am not far into it.

More advanced propaganda can influence only a man who is not completely haunted by poverty, a man who can view things from a certain distance and be reasonably unconcerned about his daily bread, who therefore can take an interest in more general matters. That limited perspective of propaganda as being able to influence the individual psychologically was prevalent.

Individuality is sacrificed for the greater cause of the nation by uniting him and blending him with others. A skillful propagandist does not try to change mass opinion or go against an accepted structure. He even recopied two direct Ellul quotes from his retreat notes: Propaganda works off the inner characteristics of both the individual and the society that the individual belongs.

An ideology is either fortified jacquss a group or expanded beyond the borders of a group through propaganda.

Without it, the masses would not cling to a certain civilization, or its elul of development and crisis. It is through information that the individual is placed in a social context and learns to understand the reality of his own situation.

Ellul and Merton | | The International Jacques Ellul Society

Modern propaganda could not exist without the mass media or modern means of jacquues which permit crowds of diverse individuals from all over to assemble easily and frequently. This definition seemed more accurate and was supported by others such as Goebbelsa German propagandist, who stated, “We do not talk to say something, but to obtain a certain effect”.

Propaganda must be total in that utilizes all forms of media to draw the individual into the net of propaganda. However, the official leaders cannot disconnect themselves from what the people want.


Ellul and Merton

This book appears to be the first attempt to study propaganda from a sociological approach as well as a psychological one. Again Ellul mentions that the individual must be caught in wide net of media through all channels.

The individual need psychological and ideological reasons why he needs to be where propgaandes is and propaganda is the mechanism that the state uses for this very purpose. He who acts in obedience to propaganda can never go back. This acts as a disguise that must be there to hide what is really happening behind the scenes in the government.

The more stereotypes in a culture, the easier it is to form public opinion, and the more an individual participates in that culture, the more susceptible he becomes to the manipulation of these symbols. Views Read Edit View history.

Propaganda Quotes

Propaganda uses public opinion to externalize inner opinions of the organization to the masses that eventually produces conformity. Conversely, the individual should not be viewed as alone as a listener, watcher, or reader because the individual is nevertheless part of an invisible crowd though he is actually alone. The themes and objectives of this type of propaganda are of a political nature. Propaganda’s intent is to integrate people into the normal pattern prevailing in society bring about conformance to way of life.

Ellul took the view that prior attempts to define propaganda generally left out the sociological side. The creation of normalcy in our society can take one of two shapes.